Communicating the Value of Your Research to a Broad Audience

Finding the right researcher, clinician, or industry partner is the first step for a successful research collaboration, but it’s only half the challenge. Most failed connections are a result of a disconnect when trying to communicate the value in a partnership. This workshop will address this challenge by teaching the importance of value propositions and communicating research in a way that makes it compelling for every audience. Often referred to as the “elevator pitch,” you will have the opportunity to create one for your research that can be used at any social gathering, departmental meeting, or professional conference. Sponsored by FastForward, Office of Faculty Development and MICHR. 

Facilitated by:

Michael Ranella
Director / Assoc. Director of Business Development
Fast Forward Medical Innovation

Jonathan Servoss, M.Ed.
Manager, Commercialization Education
Fast Forward Medical Innovation 


Sara Johnson, Ph.D.
Biomedical Innovation Specialist
Fast Forward Medical Innovation

If you are a person with a disability who requires an accommodation to attend this workshop, or have questions about accessibility, please contact Jordan Wright or 734-764-2574. Please also let us know if you have any dietary restrictions or food allergies. Advance notice is necessary as some accommodations may require more time for the University to arrange so letting us know at least 2 weeks in advance is much appreciated.

Upcoming Sessions

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11:00 AM to 1:00 PM Thu, November 29, 2018
NCRC South Atrium, Building 10
Lunch served